Because you can't have depths without surfaces.
Linda Grant, thinking about clothes, books and other matters.
Pure Collection Ltd.
Net-a-porter UK

Wednesday 26 November 2008

The big men's creche on Regent Street



Egged on at the weekend by my sister and nephew who were laughing at my Iron Age iPod Nano, I went and bought an iPod Touch (at John Lewis, of course, home of middle-class, middle-aged electronics).

I am absolutely thrilled to bits with this piece of kit, but could not set up my main email account on it so I took in to the Apple store on Regent Store. It only took two tech support guys an hour and twenty minutes to set up my email during which I had plenty of time to observe that I was standing in a vast men's creche. All along Regent Street and Oxford Street women were shopping, having dropped their men off at a place where there were lots of toys to play with and play-leaders who would teach them how to use them.

Were these men shopping No! Shopping is a girl's activity, they were . . . well, what were they doing? I believe Harry has been known to frequent the Apple store, so perhaps he can tell us.